5
min read -
July 30, 2024

Top 6 Qualities To Look For In A High-Profile Event Security Company

By
Nayomie Spence-Lees

When planning a high-profile event, ensuring the safety and security of your guests, staff, and assets is critical. Not all security companies approach events the same way, however, and it’s important to be selective during the process of obtaining event security. Here are our top 6 qualities to look for when choosing your high-profile event security team:

Blackbird Security provides event security in Vancouver, Toronto, Calgary, Edmonton, and other major Canadian cities

1. Extensive Experience

A reputable event security company should have a proven track record of managing security for high-profile events. Look for companies with extensive experience in handling events similar in size and scope to yours. For instance, selecting a security company with an extensive portfolio of safeguarding large-scale concert events is crucial if you're organizing a concert.

Another key factor to consider is experience within the locale of your event. Your ideal security provider should have a proven track record of safeguarding events in your chosen city, demonstrating familiarity with the unique challenges and dynamics of that location.

2. Highly Trained Security Guards

The quality of a security company is reflected in the training and professionalism of its security guards. Your chosen security company should employ highly trained guards who are well-versed in event security procedures, protocols, and best practices.

In addition to the standard security license guards must carry, they should receive additional training in key areas such as first aid, peaceful de-escalation, conflict resolution, and emergency response. These additional training factors will contribute to the overall smoothness of the event and provide valuable support for event staff and organizers.

3. Customized Security Plans

Every event venue is unique, and so are its security requirements. A top-tier event security company will take the time to understand the specific needs of your event and work with venue and event leadership to develop a customized security and risk assessment plan. This plan should take all potential risks into account and outline strategies for preventing and managing any security incidents.

Blackbird Security provides event security in Vancouver, Toronto, Calgary, Edmonton, and other major Canadian cities

4. Client-Centric Approach

The right security company should keep you informed and up-to-date through every step of the event process. The security team should provide consistent updates and detailed real-time reports throughout the planning and execution phases. This ensures that organizers are always aware of any emerging issues, allowing for decision-making and adjustments. Additionally, effective communication between security teams and event organizers is essential for a smooth event. The right security company will establish clear channels for communication, addressing questions, concerns, and changes promptly and clearly.

5. Excellent Customer Service Skills

At the end of the day, the success of an event hinges on the satisfaction of guests. The right security company should ensure that security guards are well-equipped to handle a variety of customer service interactions and able to provide friendly, professional assistance and guidance to guests. Your chosen security company should aim to provide a safe and comfortable environment, which may include measures such as additional female security guards performing bag checks and pat-downs in pre-entrance lineups.

Blackbird Security provides event security in Vancouver, Toronto, Calgary, Edmonton, and other major Canadian cities

6. Strong References and Reputation

A security company’s reputation speaks volumes about its reliability and quality of service. Seek out reviews from previous event clients to gauge their satisfaction. A high-profile event security company with strong references and a solid reputation is more likely to deliver the level of service your event requires. Look for security companies with a good, but not perfect, review rating on Google. A 4-star average rating helps ensure credibility and indicates consistent, reliable service quality while reducing the likelihood of fake reviews.

Blackbird Security provides event security in Vancouver, Toronto, Calgary, Edmonton, and other major Canadian cities

The Blackbird Difference: Event Security In Canada

At Blackbird Security, we pride our guards on their professionalism, extensive training, and attention to detail in providing the best event security possible. Our security guards receive additional training through Blackbird Academy, our in-house training program that equips guards with crucial skills needed for event security such as first aid, peaceful de-escalation, and customer service training.

Our team has extensive experience in safeguarding events in major Canadian cities including Vancouver, Toronto, Calgary, and Edmonton. This year, we’ve protected Kid Laroi and Bryson Tiller at UBC’s Thunderbird Stadium in Vancouver, among other high-profile events throughout Canada. Each member of our team, from security guards to management staff, brings expertise, dedication, and a commitment to excellence, ensuring that every event we oversee is secure, smooth, and enjoyable for all attendees.

Ready to protect your next high profile event? Get in touch with us at the form below to get started.

In addition to event security, we provide services in the following areas:

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Frequently Asked Questions

What services do security companies offer?
At Blackbird Security, we offer a range of security services, such as:
- On-site uniform security
- Luxury suit & tie security
- Mobile patrols
- Alarm response
- Access control
- CCTV monitoring
- Event security
- Loss prevention (undercover security)
- Tactical Security
- Concierge/Front Desk Security
- Executive Protection
- Office & Facilities Security
- Government Security
- Parking Enforcement
- Residential Security
These services work in unison to safeguard businesses, people, and assets, offering peace of mind and comprehensive protection.At Blackbird Security, we are industry leaders in providing all of these services. Our expertise ensures tailored security solutions that meet your specific requirements. Browse further to learn more: Blackbird Security Services - Blackbird Security
Can security services be customized?
Many providers offer standard security programs, but Blackbird Security emphasizes a collaborative approach to customization. By considering factors such as your industry, location, size, and specific risks, we work closely with you to design security strategies that fit your needs. This might include adjusting patrol schedules, reporting frequency, or tailoring patrol routes to align with your operations.This is possible through our dedicated Client Services team as well as our in-house Control Centre and Reporting teams. Customization is a fundamental part of how we provide effective and seamless security solutions
Are security providers in Canada regulated?
Yes, most countries and regions (including Canada) have licensing bodies and regulations that govern security providers. Check local laws to ensure your provider complies with these standards.
How do I measure the effectiveness of security measures?
Measuring the effectiveness of security measures involves tracking key performance indicators (KPIs) to evaluate how well systems and personnel are meeting safety and asset protection goals. Start by analyzing incident response times, reductions in theft, vandalism, or shrinkage, and overall resolution rates for reported issues. Comparing pre- and post-implementation data helps demonstrate tangible improvements in safety and loss prevention. Regular audits, surveys, and risk assessment reports can also gauge the reliability and perception of security measures.

Key KPIs to track include:
- Incident response times: Faster responses to alarms or emergencies.
- Reduction in theft/vandalism: Compare loss data before and after implementation.
- Patrol compliance: Track patrol frequency and adherence via GPS or logs.
- False alarm rates: Lower rates ensure focus on real threats.
- Client/Employee satisfaction: Gather feedback to measure confidence in security.
- Client services: Dedicated account representative who supports ongoing needs & can adjust strategy as needed
What level of support can I expect from Blackbird Security
We ensure all of our clients have the utmost support for their businesses, and there's a few ways we do this:

- Allowing access to our 24/7 Control centre for all clients, which is based out of our head office in Vancouver, BC. Clients can call this centre and have a mobile guard swiftly deployed to their business for any spontaneous incidents that occur. We believe in operating it inhouse to ensure all services are streamlined and optimized for the best communication. Our control canter can be reached at this number for current clients: 1-888-991-2622.
- We have a dedicated client services team which directly communicates with clients on a day-to-day basis. Our client services often perform site check ups and can assist with any issues that arise at your business.

Your peace of mind is our priority. We’re more than a service provider—we’re a partner in protecting your business. With our team working tirelessly to anticipate and resolve challenges, you can focus on running your business with confidence, knowing we’re always here to support you. Together, we build safer environments and stronger partnerships, every step of the way.

Secure Your Operation Today

Talk to our security experts about protecting your facility. We’ll assess your needs and build a plan that works.
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